It's a dirty business.
During my time working with TOMS OFFROAD, I contributed to a wide range of creative and marketing projects that helped elevate their brand presence in the aftermarket Bronco parts industry. From front-end web development to designing a 300+ page catalog, I worked closely with talented staff photographers and videographers to ensure the visual identity remained consistent across all platforms. I developed dynamic vehicle wraps, engaging event promos, and eye-catching signage, bringing their brand to life both online and in-person.
In addition, I played a key role in crafting email campaigns, sale promo, social media promos, event planning, merch purchasing, and print materials to drive customer engagement. Despite my relatively brief time collaborating of only 9 months, I was able to make a substantial impact by accomplishing an array of diverse projects. My ability to dive into each aspect of the brand’s marketing and creative efforts allowed me to amplify the company’s marketing efforts in a short span of time, leaving a lasting mark on the brand’s overall presence.
Below is a brief list of what was created for this campaign:
- Branding
- Front-end web development
- Catalogs
- Vehicle Wrap
- Outdoor booth design
- Email design and publishing
- Social media promo
- Print promo
- Merch design
- Event promo
- Sourcing merch
- Signage
- Motion GFX